

It had also warned against duplicate posting across many accounts. Twitter recently updated its anti-spam regulations to restrict TweetDeck users from performing actions such as mass liking or retweeting of posts using multiple accounts at the same time. TweetDeck can manage and synchronize your Twitter, Facebook, MySpace and other social media accounts. Once you're logged in, you can connect multiple Twitter accounts to your TweetDeck account. Ironically, TweetDeck is also a platform owned by Twitter which allows users to manage multiple accounts simultaneously. We recommend that you use a Twitter account that is not shared with other individuals. Brands are happy to have received greater visibility thanks to the viral nature of the content, and agencies save money by using tweetdeckers instead of Twitter’s native ad promotion, which is often less cost-effective.

Tweetdecking is designed for making content and links go viral in exchange of money, and usually activated by agencies on behalf of brand clients and businesses.

Popular accounts among the ones that got caught up in the purge include Besides engaging in the theft of tweets without giving due credit, accounts were engaged in a practice called ‘tweetdecking’ which is typically tweeting the same content from several different handles throughout the period requested by the individuals or brands hiring their services.
